More Thinking, Less Drinking

Pioneers Issue their “More Thinking, Less Drinking,” Message for Good Friday

The Pioneer Total Abstinence Association’s (PTAA’s) “More Thinking, Less Drinking” Good Friday message is being offered to people countywide as part of the ongoing Pioneer 2010 Lenten campaign which encouraged people to reflect on their relationship with alcohol during Lent.

Good Friday is traditionally one of only two days in the year when the sale of alcohol is prohibited in Ireland. This Good Friday the Pioneers are inviting people to think about their relationship with alcohol and its impact on their lives or on the lives of others. 

Good Friday is a central date in the Christian calendar and the PTAA are encouraging people to attend the religious services taking place right across on the day. 

Commenting for the Pioneers, CEO Padraig Brady said:

“This Lent we asked people to think about the role alcohol plays in their lives. We are trying to raise awareness of the reasons why people drink alcohol, often to excess.  This year people North and South took part in the second Pioneer Lenten Campaign which invited  people to either reduce or cut out alcohol for Lent. Through our campaign, people came together  and supported one another in their decision to either give up alcohol or to reduce the amount they drink. In our experience, people who have joined our Lenten Campaign see it as a way to bring health and spirituality together for a period of time every year. Some may not have been able to complete their Lenten plans while others may stay off alcohol well beyond Lent.  What matters most during this period is not quantifying our experience  but rather allowing  an openness and space in ourselves that might help us think reflectively about the role alcohol has in our lives and the lives of others.”

The Pioneers work to help address the problems in society caused by alcohol and drug abuse. The Association does this through faith and prayer. The Pioneer vision - based on the love in the Heart of Christ, as expressed in The Gospels - is to help to build a society where people live to their full potential and alcohol can be enjoyed in moderation and so avoid the fall-out alcohol abuse causes. PTAA centres are located countrywide. More information on the PTAA is available from

The Association offers its best wishes to all for a peaceful Easter.